How to Rank Higher on Google Maps: A Plain-English Guide for Trades
Google Maps ranks businesses on relevance, distance and prominence. What that means for a plumber or landscaper, and the 10 fixes to make first.
The Search Heroes Blog
Straight answers on Google Maps, reviews, AI search and what SEO should cost, written for owners who would rather be on a job.
Google Maps ranks businesses on relevance, distance and prominence. What that means for a plumber or landscaper, and the 10 fixes to make first.
Yes, if each post answers what customers search before they hire and links to your service pages. What to write, how often, and when blogging won’t help.
We asked ChatGPT and Gemini to recommend a plumber, a landscaper and a restoration company. Who got named, where the answers came from, what to fix.
LSA leads run about $35 to $90 for most trades and stop when the budget does. SEO is slower but cheaper per lead later. The math, and when to run both.
Month by month: what can change in weeks, what takes three to six months, and why some local SEO takes a year. Honest timelines for trade businesses.
Local SEO usually runs $500 to $2,000 a month. What each price range buys a trade business, the red flags, and how to compare quotes line by line.
Word-for-word scripts for techs and office staff, the follow-up text to send, and the Google rules that changed how crews are allowed to ask.
40 Google Business Profile post ideas for plumbers, HVAC, landscapers and restoration companies, with sample posts, the rules and how often to post.
Why trade businesses get suspended, how to read the notice, fix the cause and file one strong appeal with the right documents. Step by step.
Reply examples for the complaints trades actually get: price, no-shows, damage and reviews you don’t recognize. Plus when to report a review.